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World of Warcraft Creators Eyeing iPhone

I know I know, you've read the title and you're already sighing. "Grant, you're such an Apple-fanboy," I can hear the comments and tweets say. But my fascination and observation with tablet and mobile gaming isn't only my idea, in fact my excitement is shared with other industry professionals. And not just any industry professional, heavy-weights, the most recent of which is John Lagrave, World of Warcraft's senior producer.

Blizzard has their sights keenly on mobile devices.

Lagrave said in the interview with Eurogamer, "Here's your platform[referring to his iPhone], you've got to put an interface, what do you do? So yes we have [looked into mobile] and we always are. Maybe we'll stumble on the great way to put WOW on the phone - maybe we won't, but we're certainly looking into it."

Let's not mention the amount of hours (and battery-life) this could chew out of your phone. But this isn't newly tread territory for Blizzard: A WoW app currently exists but is more a basic character viewing app than it is a real game.


The idea is a big challenge, and predictably Blizzard won't release anything unless it's perfect. So in typical Blizzard fashion, there's no rush:

"You can look at fishing and say, 'Is fishing tailored to being on a table or on a mobile?' That would be awesome, right? You're sitting at the airport and think 'I'll just go fishing'. We certainly look at pet battles too, but right now we're focused on PC - that's our bread-and-butter, PC and Mac."


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